{"id":110695,"date":"2018-02-07T17:18:00","date_gmt":"2018-02-07T11:48:00","guid":{"rendered":"https:\/\/www.digitalvidya.com\/blog\/?p=110695"},"modified":"2022-04-28T18:14:01","modified_gmt":"2022-04-28T12:44:01","slug":"digital-social-strategies-to-transform-your-business","status":"publish","type":"post","link":"https:\/\/www.digitalvidya.com\/blog\/digital-social-strategies-to-transform-your-business\/","title":{"rendered":"Embracing Disruption: Digital & Social Strategies to Transform Your Business"},"content":{"rendered":"

The digital landscape is evolving so fast that even the early adopters have to be agile to adapt quickly to stay ahead in the game. Digital is fast becoming a playground of innovative methods, where it is becoming a necessity to innovate new ways and means of interacting with the consumers. Fragmentation of the Digital mediums and increasing measurability has enabled the marketer today to pin-point his communication to the targeted customer. There is also the challenge of new emerging generation of Zers whose attention span are even lower than ever before.<\/u><\/u><\/p>\n

Time has come to go beyond messaging and content. The digital and social marketing is increasingly becoming a playground for the more sophisticated technologies such as machine learning and artificial intelligence. Much of the research and execution part of the marketers\u2019 job is moving to smart algorithms that can automate and optimize\u00a0 intelligence gathering and messaging by context. AI is set to disrupt brands and the marketing profession itself.<\/u><\/u><\/p>\n

All India Management Association\u00a0is organizing its\u00a03rd<\/sup>\u00a0Digital & Social Marketing Retreat<\/strong><\/a>\u00a0<\/span>which will focus on the major shift towards the marketing automation.<\/p>\n

The retreat is being Co-chaired by\u00a0<\/span>TV Mohandas Pai<\/b>,\u00a0<\/span>President, AIMA\u00a0<\/span>and Chairman, Manipal\u00a0 Global Education Services and\u00a0<\/span>Vikram Chandra<\/b>, Consulting Editor, NDTV. The theme of the retreat is –\u00a0<\/span>\u201cEmbracing Disruption: Digital & Social Strategies to Transform Your Business\u201d<\/b>.\u00a0<\/span><\/b>It will be held\u00a0<\/span><\/b>from\u00a0<\/span>09 to 11 March, 2018<\/span>\u00a0<\/span><\/b>at\u00a0<\/span>Taj Fort Aguada Resort & Spa, Goa.<\/b><\/span><\/u><\/u><\/p>\n

The confirmed speakers at the retreat till-date include :<\/u><\/u><\/p>\n